Trademark Services

Every trademark case begins with confirming brand use and registration risk. Brand protection should be planned early — not patched together after a dispute arises.

Trademark Search & Registration Risk Assessment

Before a brand name, logo, or slogan goes into official use, we conduct trademark searches and preliminary risk analysis to assess whether it may be confusingly similar to existing marks or face other registration obstacles.

Applications & Goods/Services Designation

A trademark application is more than entering a name and a class. We plan appropriate goods and services designations around your actual products, services, and future brand extension plans.

Refusal Responses

If an application is refused on grounds of distinctiveness, similarity, or otherwise, we analyze the examiner's opinion, the status of cited marks, and evidence of use to shape a possible response.

Opposition, Invalidation & Cancellation Proceedings

When your mark is opposed by a third party — or when you need to initiate proceedings against someone else's registration — we help organize the facts, use evidence, registration records, and legal arguments, and file the appropriate claims.

Renewals & Rights Maintenance

We handle renewals, recordals of change, and rights maintenance, and advise clients on preserving brand-use materials for future disputes or enforcement.

Brand Refresh & Portfolio Strategy

When a business rebrands, extends its product lines, or expands overseas, we audit existing marks, assess the registrability of new identities, and propose staged protection plans.

Use Evidence & Market Materials

For e-commerce, social media, and brick-and-mortar brands, we help organize online use evidence and market materials as the foundation for responses, disputes, or rights maintenance.

Scenarios

Common Scenarios

Brand design is done, but the mark isn't registered

The logo, packaging, or signage is finished — and then a similar existing brand surfaces. We run searches and risk assessments, and advise on filing, adjusting, or alternative naming directions.

An e-commerce brand spots a look-alike name

When you find a similar name on marketplaces, social media, or fairs, we help confirm both parties' trademark status, gather use evidence, and identify available procedural options.

A brand is preparing to expand

Before opening new locations or extending product lines, we audit existing marks, review class coverage, and propose a staged portfolio plan.

What to prepare before a consultation: the brand name, logo, goods or services, territories of use, planned launch date, and existing use evidence (website screenshots, social pages, packaging, product photos). We recommend a search first — a search cannot guarantee registration, but it can surface identical or similar marks before you invest heavily in brand design. See the Consultation Guide.

Assess your trademark risk before the brand goes live

Before heavy brand investment, evaluate registration risk first. Share your brand name and goods or services, and we will help determine the next steps.